Xingtian Entertainment is one of the three giants in the domestic industry. The two companies that compete with it are old and have declined. They rely on personal connections to make a living. Although they have many artists, they do not have popular superstars or first-line actors to attract popularity.
Another one is Guangshi Group, whose artists have made headlines twice as often as Xingtian Entertainment, and their web search volume and popularity are also terrifying. However, these results are mixed, with a lot of negative news.
Guangshi Group has mastered the art of hype and packaging; its artists become popular quickly but also lose popularity quickly.
The high-level management of Guangshi Group complained a lot because the artists were good or bad and there were always problems. Although the company made huge profits every year, the internal conflicts were still entangled in finances, which led to countless factional struggles.
Liang Jun, CEO of Xingtian Entertainment, nicknamed this rival "shiny on the surface" behind the scenes.
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