Sullivan and the Legacy of Shadows Chapter 4

There are never any hot searches on Weibo for no reason.

Even if the spectators are idle, how high is the probability that hundreds of thousands of friends will enter the same keyword in the search box at the same time? Even twins can't be so in sync!

So it is not the masses who create the hot searches, but some mysterious force that first gives you a hot search, and then you follow the hot search, and then you become a screw among the hundreds of thousands or even millions of searches.

Lu Yiyao’s team has also done this kind of thing.

Especially during the time when "The Clouds" was a hit in terms of ratings, even his black coffee was trending on searches, and press releases about his explosive acting skills were all over the internet, which made him feel a little guilty. He asked Sister Hong how to do this. Don't overdo it.

As a result, before the publicity team of his own studio could stop, the unexpectedly good reputation of the TV series made the producers excited, and they spent a lot of publicity money, vowing to keep the popularity going until the last episode.

So Lu Yiyao, who had just finished drinking black coffee, started to show off his love with the heroine in various ways in the hot searches.

The conscience of heaven and earth is that behind the heroine is an invisible rich boyfriend who loves his wife and is crazy about his wife. Therefore, apart from public promotion after the TV series was completed, he and the heroine did not even exchange phone calls and WeChat messages in private, let alone "Lu Yiyao admitted that XXX is his" "Criteria for mate selection" is a headline that is completely false at first glance.

But there's no way.

The ownership of the words "Lu Yiyao" in the hot search no longer belongs to me. It belongs to the brokerage team and the TV drama studio. So the name became a doll dress-up game, wearing hot pants today and a dress tomorrow.

The only difference is that the hot searches created by the management team may be about Lu Yiyao's real life or his TV series roles; the hot searches created by the TV series producers must always carry Yunzhang's tag.

Therefore, the combination of Ran Lin + Lu Yiyao became a hot search topic, which made Lu Yiyao very angry.

No matter how much his management team promotes, they will never bind others without permission. This is the red line Lu Yiyao sets for his promotion team.

Yao Hong once advised him tactfully, saying that such things as aloofness are fatal in the entertainment industry. The people who eat melons will not care about your posture. What they see most intuitively is that this celebrity is very active and there is always news, while that celebrity always has no news and is 80% flopped.

However, Lu Yiyao felt that this was not being aloof.

If he was really noble, he would not have cooperated with the trending searches every day for his eating, drinking, defecating and urinating, and he would not have become the fresh meat and acting soul in the announcement without using eye drops when filming a crying scene.

But it’s one thing to hype yourself up in some fancy way.

It is another thing to consume others.

This is Lu Yiyao's life principle, and it has nothing to do with whether he is a star or not.

So he was angry. This anger came not only from the depression of being exploited, but more from the regret for his own stupidity.

Routine, outright routine.

The routine had already begun since Ran Lin chose that time to appear at the airport wearing a baseball uniform that made him look ten years younger.

Don't mention any coincidences or misunderstandings to him.

How come there was a light sign dropped by so many fans at the airport? How come he was the only 18th-tier celebrity who cared about the environment among so many airport ground staff? How come he was inexplicably dazed and stood still in front of the exit after picking up the light sign? Was the timing of the airport surveillance footage leaked just by chance? Did the gossip marketing accounts have so much free time to do the video post-production by themselves?

Go to hell!

Remove the coincidences and you will find that they are all traps.

The makeup artist felt extremely anxious as she watched her boss' chest heaving. His handsome face was frowning and his facial muscles were as stiff as if he had injected too much hyaluronic acid. She really wanted to give him some distressing advice, saying that if he really felt uncomfortable, he shouldn't keep it in his heart and just curse out loud.

But she knew it was useless to persuade him.

At the age of twelve, he was sent to a private boarding school for boys in the UK to attend secondary school. He returned to China at the age of twenty after dropping out of university to join the entertainment industry.

The eight most crucial years in life for character formation are spent in a strong British style.

Although Lu Yiyao himself never said it.

But colleagues in the studio, including Sister Hong, can all see that the mainland star has always been committed to being an educated gentleman.

The aroma of Lu Yiyao's black coffee did not reach Meng Wuya.

At this moment, Ran Lin was sitting in the company's empty conference room, eating steamed buns, sucking soy milk, and scrolling through Weibo.

He had been summoned to the company at around ten o'clock and had been left here for almost an hour.

Apart from Kang's reply "Don't speak out on Weibo and don't accidentally like the posts", no other orders were received.

I am bored and can only eat breakfast in this empty time near noon.

If he hadn't been interrupted, he would have slept in his little nest until sunset.

But now, he couldn't sleep even if he wanted to.

It suddenly became a hot topic on Weibo. It’s unbelievable that the company would spend such money on him.

What’s even more incredible is that it actually brought up the topic.

From the initial "most awkward airport pick-up in history" to the current "together", the rhythm is so good.

Moreover, videos of TV dramas he acted in back then began to be dug out one after another. So there was another round of hot comments below, such as "Ahhh, so fresh" and "Why was he a teenager when he debuted, but he is still a teenager now?"

Step by step, step by step, it can be called a textbook for Weibo propaganda.

It is impossible for Kang Hui to have such operating skills.

Ran Lin narrowed his eyes, chewing a bun while brainstorming. The sunlight shone in from the French windows, hitting his boyish face. His eyelashes extended into a beautiful arc in the light and shadow, making him look like the school idol in the campus study room.

Of course, the male god would not eat buns in the study room.

At twelve o'clock at noon, the door to the conference room was finally opened.

Ran Lin, who was almost falling asleep in the autumn sunshine, hurriedly got up from the table. After seeing the person clearly, he immediately stood up and said, "Sister Xi."

Although Ran Lin was thin, he was still a 1.80-meter-tall guy. But in front of Wang Xi, who was 1.68-meter-tall, his momentum was instantly eclipsed.

Wang Xi is in his early forties, but looks like he is around thirty-five.

Today she wore a linen grey business suit, a vest with a white shirt underneath, and cropped pants with stiletto heels. The waistline of the vest was just right, outlining her graceful waist, the shirt underneath was classic, with careful attention to detail, the trousers were slightly narrowed, revealing a little bit of her ankles, and the high heels created a visual sense of unity, making her legs straight and slender.

"Sit down." Wang Xi's attitude was very natural, so natural that it didn't seem like it was the first time he had a face-to-face conversation with Ran Lin. It was more like a boss who wanted to have a heart-to-heart talk with an employee. After saying that, he walked around to the other side of the large conference table and sat down first.

Ran Lin hurriedly took two steps to the right, and waited until he was facing Wang Xi. Then he sat down and straightened his back unconsciously.

"Have you been sleeping here all morning?" Wang Xi's voice was a little cold, and even the joke sounded more mocking than teasing.

Ran Lin is a person who seems to like joking around on the surface, but in fact, he knows better than anyone when to be serious.

"I spent two hours scrolling through Weibo, but then I stopped because I was afraid that if I continued scrolling, I might make a mistake and ruin the rhythm that the company had worked so hard to set for me."

Wang Xi tilted his head slightly and looked at Ran Lin with interest for the first time: "You are smarter than I thought."

Ran Lin smiled awkwardly. It was neither a matter of quarrels nor a quarrel. In the end, he scratched his head innocently and said straight away: "Sister Xi, what arrangements does the company have? Just tell me."

Wang Xi raised his eyelids lightly: "Before, the company cooperated with you, but now, you need to cooperate with the company."

Ran Lin was stunned, and blinked twice like a deer. It was true that he didn't understand.

What does it mean for the company to cooperate with him? Except for going to the bathroom all morning, he didn't even dare to leave the conference room.

Wang Xi didn't expect him to understand immediately, so he further explained: "You did a good job last night. You picked a good time and had good luck. But in this circle, you can't rely on luck, you have to rely on operation, understand?"

Ran Lin suddenly felt embarrassed and said quickly: "No, Sister Xi, what happened last night was all nonsense..."

"You don't need to explain to me, it doesn't matter whether it's a misunderstanding or intentional." Wang Xi leaned forward slightly, his sharp eyes locked on Ran Lin, "What I care about is how to use this opportunity to make you stand up."

Ran Lin nodded and stopped talking.

Xianyu has no right to talk too much.

"If there's no problem, the company will send you a Weibo post later @鲁伊尧. If you feel uneasy, you can post it yourself, but the content must be as we set it. As for subsequent interactions, let's take a look at Lu Yiyao's reaction first. Say it again."

"......"

"Don't you understand again?"

"Can I see the content of the Weibo draft first?"

Wang Xi frowned slightly, not appreciating Ran Lin's overthinking. She preferred obedient artists who would do whatever she was told, because the decisions she made for them were definitely the most efficient and beneficial.

But it’s just a beginning, and then it will be easier in the future. At least Ran Lin’s understanding ability is good, he can understand everything at once, and his reaction is quick, which saves her a lot of time.

Most celebrity Weibo accounts are jointly managed by artists and companies. The former posts about daily life and moods, interacts with people they know or celebrities and leaves messages, while the latter posts retouched street photos, selfies, stills, event photos and all advertising and promotions.

The company can instruct celebrities to post hot comments that seem to have high emotional intelligence, buy and sell personas, and how to act cute and interact with other celebrities, but it rarely directly helps celebrities post such personal things. After all, celebrities are also human beings, and they also want to have their own opinions, opinions, and circles of friends.

Therefore, although the company has Ran Lin’s Weibo account and password, when it comes to Lu Yiyao, they still have to greet him in advance.

[I really didn’t mean it [laughing and crying] @Lu Yiyao]

Ran Lin watched Wang Xi take out his mobile phone and edit the draft text message in a short time, and in his heart, eight hundred horses ran across the grassland.

If he were Lu Yiyao, after seeing this Weibo, he would first block this person named Ran Lin, then pull him out of the blacklist and show him the Ten Cruel Tortures of the Qing Dynasty, and then block him again!

"The video is already so popular, so it shouldn't be a big deal to just repost it for cuteness," Wang Xi said calmly.

However, Ran Lin could only read four words from this draft: b*t*h.

"Can you...not trap Lu Yiyao?" Ran Lin struggled internally for a long time, but still made this request that would definitely be criticized.

In fact, he didn't even want to post on Weibo, but if he said it directly, there would probably be no room for discussion.

As expected, Wang Xi's face darkened and his voice became completely cold: "You don't want to tag Lu Yiyao? I guess everyone is busy all morning just for fun? Or do you think you are popular enough that you don't need to take advantage of other popular stars."

Bite up and meet Wang Xi's sharp eyes, Ran Lin tried his best to make his attitude not seem too contradictory, but also not too conceding: "I know the energy the company has put into me, otherwise I would I'm so confused, even if I hooked up with Lu Yiyao, there wouldn't be as much discussion as it does now. But now there are people on Weibo scolding me for trying to gain popularity. If I were to use @Lu Yiyao at this time, would it be too obvious? "

Wang Xi chuckled and said sarcastically: "It's obvious now, so if you don't continue to rub it, the archway won't be erected."

The words were harsh, but Ran Lin had no time to be angry. He just hoped to keep the intensity of being criticized by Lu Yiyao's true love or being complained by the onlookers in the future to a minimum: "Sister Xi, I will post on Weibo and I will follow Lu Yiyao, but the content Can I edit it myself? I’ll send it to you if you think it’s okay.”

Wang Xi stared at him for a while, trying to find any signs of playing tricks or using his brain, but there seemed to be none. It was just a sincere discussion.

"Okay." Since the other party readily agreed to trap Lu Yiyao, she gave in.

but------

Wang Xi's fingers painted with nude nail polish tapped lightly on the dark solid wood table and said word by word: "You only have one chance to make a comeback. If you can't seize it, even the gods won't be able to praise you."

Ran Lin smiled and said nothing.

Maybe because he has never been famous, he no longer has such a strong desire for fame. But he wants to act, and if being famous means having a role, then he should play by the rules.

It's just that I feel a little sorry for Lu Yiyao.

Five minutes later, Wang Xi, who took Ran Lin's mobile phone to read the draft on Weibo, raised his beautifully sculpted eyebrows.

She didn't look at Ran Lin, but there was rare approval in her eyes as she looked at the mobile phone screen, and her voice turned clear: "Actually, even if you publish according to my draft, Lu Yiyao will not slap you in the face. It didn't cost you a penny." It's too late for his publicity team to be happy that it has become a hot search. Besides, he still has to continue selling Mr. Haohao's character. But if you change it like this now, it will be easier to win favor..." At the end, Wang Xi finally raised his head and gave him a pure smile, "You're not stupid."

Ran Lin smiled awkwardly, and at the same time apologized to Lu Yiyao a hundred times in his heart.

At 1 pm Beijing time, Ran Lin, the protagonist in the hot search whirlpool, finally spoke out. He retweeted the most popular video with subtitles, and then wrote on Weibo ------ [ # Meet an idol who respects and cares for his fans and you will become a fan # No matter if it was before or not, from this moment on From the beginning, I have been your biggest fan, please accept the beam of my love! [Ultraman]@鲁伊尧】

Without the company taking the lead, Ran Lin’s Weibo exploded first!

First, a group of girls who were not sure if they were fans or passers-by fainted in pink bubbles, and then Lu Yiyao’s army of fans came after hearing the news, and they all shouted in unison that Lu Yiyao was the best idol to his fans and thanked him for liking him.

Of course, there are also discordant voices. For example, a few true fans with a glass heart will be furious when they come up. Don’t take advantage of Lu Shen’s popularity!

But soon fans will form a group to stop it. You have no right to help Lu Yiyao drive away any fan. I’m sorry, please don’t take it to heart.

Ran Lin breathed a sigh of relief in his heart. This was the best situation he could think of.

Anyway, I'm already enjoying the popularity, so I might as well be more open-minded and try to gain Lu Yiyao's favor by the way.

In this way, even if Lu Yiyao's fans want to complain, they will show mercy because he praised Lu Yiyao.

Ran Lin, you scheming b*t*h!

After scolding himself, Ran Lin silently prayed that Lu Yiyao would be a heartless person.

Because it is certain to be angry. We are all in the circle and are familiar with how to play. If we are suddenly @, no one should treat anyone as a fool.

But when he is careless, his temper comes and goes quickly. This makes Lu Yiyao feel better and he feels less guilty.

At the same time, a shopping mall next to Chang'an Street.

The hall was packed with fans who were shouting loudly. On the stage set up temporarily for the promotion conference, the host invited Lu Yiyao, the brand spokesperson who came to the stage, to provide some benefits to the fans who supported him at the end.

"This is really difficult for me." Lu Yiyao looked troubled, but his eyes were still smiling. His eyes were curved and full of electricity. Occasionally, he could make fans scream in the stands.

"Let's do this." Seeing that the time was almost up, the host made a clever rescue, "Many fans have become your fans through the drama "Yun Zhang". Can you interpret a line from the drama so that everyone can review Yun Zhang?" What is the charm of this character?"

Lu Yiyao liked this suggestion very much and nodded immediately, then faced the audience and after a few seconds, he got into the mood.

The fans below the stage held their breath, and the huge shopping mall suddenly became quiet.

When he looked up again, the smile was gone. The man on the stage was clearly wearing a fashion look that didn't match the show, but anyone who had watched the show could feel that at this moment, he was no longer Lu Yiyao, but Yun Zhang, who was hurt the most by his beloved and hated him to the extreme. "Don't ask me when I can let go. Because I love you, I will never let go, and I will never forgive you!"

Three seconds of silence.

Suddenly there was thunderous applause and screams.

At six o'clock in the evening Beijing time, the airport oolong that had been fermenting for a day finally received a response from another client, Lu Yiyao ------ [True Love's pink face is too good, and I am also very desperate [holding my forehead and crying]/ /@Ranlin: # Meet an idol who respects and cares for the fans and you will become a fan. No matter if you have been in the past or not, from this moment on, I will be your biggest fan. Please accept the beam of my love! [Ultraman]@鲁伊尧]

How hard is it to maintain a good public image?

Lu Yiyao thinks it depends on each person's definition of "hard work".

Anyway, here he is, smiling and acting cute even though his heart is bleeding, this is the limit of how cruel he can be to himself.