The One Behind It All Chapter 64

In the early days of Huawei's business, its products had low technical content and a single market structure. Sales relied on the hard work of "coyotes" to succeed in the market. After 1995, Huawei successfully developed switches and entered a stage of rapid development in which the development and sales of independent products were its profit model. Technology and services were given top priority, so the traditional sales method urgently needed to be changed.

Why did Aiden resort to such a "vicious" move? Those were all old subordinates who had followed him in starting a business. They had no credit but hard work. Isn't this a bit inhumane to them? Aiden said: "Huawei's early development relied on the behavior of entrepreneurs, seizing opportunities, and striving to lead. As it enters the development stage, it must rely on standardized management and talents who know how to manage."

In Huawei, the marketing department is the most prosperous department and controls huge profits. Every cadre in the marketing department has come through hard work and hard work. Those who win the country should sit in the country. This is a traditional Chinese concept. Without the hard work of the marketing employees, Huawei would not have achieved its glory. Many people have worked there for many years and put in a lot of effort. This sudden decision is really unacceptable. But everyone knows Aiden’s temper and he always sticks to his word, and everyone also admires his forward thinking. Mr. Ren must have his reasons for doing this.

As a veteran, Marketing President Mao Shengjiang also participated in this big movement. Not long after Mao Shengjiang joined Huawei, he served as the development project manager for the sales of C&C08 switches, participated in research and development, and then switched to marketing. The first business he negotiated was the Northeast's first switchboard project with a capacity of over 20,000 doors, with a contract value of 10 million yuan. In November 1995, Mao Shengjiang began to serve as acting president of the marketing department. This sudden decision means that the fruits of his hard work may be in vain. He couldn't accept it at first, but after a short period of pain, he regained his spirit and started everything from scratch, starting a completely different transformation. On January 18, 2000, Mao Shengjiang was appointed executive vice president of Huawei.

Aiden has a saying: "The bird that cannot be burned to death is the Phoenix." Many people at Huawei privately call Mao Shengjiang "Mao Phoenix" or "Mao Renfeng." A senior leader once jokingly asked Mao Shengjiang, are you a bird that cannot be burned to death? Mao Shengjiang, who was exhausted both physically and mentally at the time, replied: "There is no such thing as a bird that cannot be burned to death." In 2002, Mao Shengjiang resigned and went to Shangyang Technology as the vice president in charge of marketing.